DDG

 

Diagnostics meets diabetes - one of the major diseases - one of the most challenging markets.

cobri has been focusing on point-of-care technologies (POCT) within the last 2 years. In the diabetes care monitoring of the various blood analytes has been a significant market for POCT as well as in the laboritories. The developements and currents of different approaches in the German market are most challenging the the suppliers and innovations have to find smart ways to beat established technologies. DDG

    

Cultural intermediates

The DDG offers topic focused German diagnostic and other buyer segments around the health issue of diabetes.

cobri supported international customers at their booth and on the exhibition floor to interface with the German persons of contact. It is one of the main productive capabilities of cobri to translate behavioral / cultural as well as language differences between the participants to make relations start and grow strong. We also train and explain representatives by accompanying them in interesting exchanges.